Australia-based Airtasker launches in the UK with a media for equity deal with Channel 4 Ventures
Airtasker is an online and mobile marketplace that connects people and businesses with local community members.
Airtasker is an online and mobile marketplace that connects people and businesses with local community members.
Airtasker, Australia, Marketplace, Services, Channel 4 Ventures
Airtasker is a trusted community platform that connects people who need to outsource tasks and find local services, with people who are looking to earn money and ready to work.
Airtasker's platform enables users to post service requests, while service providers bid based on profiles and ratings.
In 2017, Airtasker doubled users to 600,000 and saw a fivefold increase in yearly transaction volume, surpassing $40 million. In 2023, Airtasker sold a stake in its British subsidiary to Channel 4 for $6.5 million in advertising, aiming to amplify its marketing impact amidst market shifts. Channel 4's 4 Ventures will acquire 20% of Airtasker UK in a media-for-equity agreement, leveraging Channel 4's reach to 47 million people monthly.
